Digital Sales Representative

Req ID: R31116

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Digital Sales Representative

  • Remote, Arizona, United States
  • Remote, California, United States
  • Ft Lauderdale, Florida, United States
  • Remote, Florida, United States
  • Remote, Georgia, United States
  • Remote, Nevada, United States
  • Raleigh, North Carolina, United States
  • Remote, North Carolina, United States
  • Remote, Texas, United States
  • Remote, Utah, United States
  • Full_time

Citrix builds the secure digital workspace technology that frees 400,000 customers to do their very best work from anywhere. By joining our award-winning workplace, you’ll be included in the globally diverse, collaborative team that values work-life balance. Come see why Fortune named us one of the 100 Best Companies to Work For®. Let’s innovate and grow together!

What we're looking for:

Do you want to work for a company powering the digital transformation? We work to make your apps and data secure and easy to access. Anywhere. At any time. And on any device or network. How about a company that focuses on its people? Everything we do supports our belief that work should be fun. Working hard while enjoying life is essential to our success. We were just named one of the happiest companies.

Position Summary
Citrix's Digital Sales Representative will be responsible for selling Citrix Cloud software solutions to both current and prospective customers in an assigned territory. This is a hunter role prospecting and hunting for new opportunities to meet or exceed sales quotas.  Consult with prospects about business challenges and requirements, developing and managing multi product customer solutions to advance sales opportunities. 

Primary Duties / Responsibilities

  • Apply a complete and thorough understanding of Citrix products and roadmap, advanced sales methodology, and processes to retire assigned quota via acquisition of new customers.

  • Independently carry a revenue quota to meet or exceed sales targets.

  • Establish relationships and close business with new to achieve assigned sales quotas and targets.

  • Drive the entire sales cycle from initial customer engagement to closed sales.

  • Prospect for potential customers using various direct methods such as cold calling and indirect methods such as networking/social selling.

  • Consult with prospect about business challenges and requirements, as well as the range of options and cost benefits of each.

  • Maintain a high level of relevant domain knowledge in order to have meaningful conversations with prospects.

  • Make presentations to senior IT buyers, C-level and decision makers.

  • Draft and deliver proposals.

  • Work with technical staff and product specialists where required to address customer requirements.

  • Develop and maintain territory plans which outline how sales targets will be met on an ongoing basis.

  • Develop and maintain key account plans that identify opportunities for company to deliver value, strategic motivators, main stakeholders, buying processes and forecasted sales.

  • Keep detailed notes on prospect and customer interactions and report on sales activity using CRM ( preferred). 

  • Provide forecasts on best case and most likely sales volumes over relevant time periods.

  • Cultivate strong relationships with third party and partner companies that may be required to deliver full solutions to customers.

  • Provide feedback to sales management on ways to decrease the sales cycle, enhance sales, and improve company brand and reputation.

  • Provide feedback to company management on market trends, competitive threats, unmet needs, and opportunities to deliver greater value to customers by extending company offerings.

  • Be a positive representative of the company and its brand in the marketplace

Qualifications (Knowledge, Skills, Abilities)

  • Demonstrated knowledge of account sales techniques and processes including the ability to understand customer needs, overcome objections, develop business cases, and negotiate and close.

  • Proficient in prospecting new accounts/opportunities and negotiating complex sales.

  • Expert knowledge of MS Outlook, and Advanced knowledge in MS Office Suite, and prospecting tools (LinkedIn Sales Navigator, D&B/Hoovers,


  • 3-5 years of successful B2B sales experience in Inside Sales or similar environment

  • Experience in selling solutions to financial, healthcare and/or legal verticals

  • Experience identifying and working with C-level contacts 


  • Bachelor’s degree preferred, but not required

  • Technology/cloud solution sales a plus

  • Experience working with external channel partners

  • Experience selling within SMB organizations (<750 employees)

Functional Area:


ShareFile (Inside Sales)

What you’re looking for:
Everyone is welcome at Citrix. We prioritize diversity, equity, inclusion, and a culture of belonging, and celebrate bringing our courageous, authentic selves to work. We believe this way of working helps us innovate, and it’s just one of the reasons why our employees continuously recognize Citrix as a great place to work.

Citrix helps make work more sustainable to benefit the planet, our business, and our communities. For more than 30 years, we have empowered individuals and organizations to work remotely or work from anywhere, reducing commuting emissions and energy consumption in the process. 

We are the #1 leader in Virtual Client Computing (VCC) and #2 in the Application Delivery Controller (ADC) space, and we have key partnerships with top cloud providers. We’ll give you the tools, learning opportunities, mentorship, and flexibility to achieve your goals. Come see why you belong at Citrix, with our culture supporting purposeful innovation and growth from within. 

The Benefits
We offer a competitive total rewards package* that includes:

  • 18 weeks of paid parental leave
  • Health and wellness benefits
  • Employee assistance program
  • Retirement benefits
  • Education assistance
  • Time off and absence programs
  • Professional development and mentorship opportunities
  • Paid volunteer time and charitable matching of employee donations
  • Employee resource groups
  • And more!

**Please note that benefits may vary based on location.

Citrix Systems, Inc. is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all federal, state and local laws that prohibit employment discrimination on the basis of age, race, color, gender, sexual orientation, gender identity, ethnicity, national origin, citizenship, religion, genetic carrier status, disability, pregnancy, childbirth or related medical conditions, marital status, protected veteran status and other protected classifications.

Citrix uses applicant information consistent with the Citrix Recruitment Policy Notice at

Citrix welcomes and encourages applications from people with disabilities. Reasonable accommodations are available on request for candidates taking part in all aspects of the selection process. If you are an individual with a disability and require a reasonable accommodation to complete any part of the job application process, please contact us at (877) 924-8749 or email us at for assistance.

By applying, you are giving Citrix consent to be considered for future openings of other roles of similar qualifications.

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